In the latest of the Merit video series, Andrew Thomas speaks about innovation in retail display ...
The creation of a great customer experience was one of the main objectives for Keycraft Global when showcasing their range of new brands and best-selling children's products. To achieve maximum effectiveness, they chose to gain the advantages offered by Merit 360°.
Extensive research into the future of exhibiting revealed that 71 per cent of respondents identified their biggest challenge to be how to measure ROI. Here, in the first of a series of videos, Andrew Thomas discusses the issue and a solution.
Merit gave us a lot of confidence from day one. Most important of all is the delivery of the final product. What we aspire to is a fantastic quality of stand - something that is engaging and open, and that nicely showcases the vehicles. I think Merit have done a great job.
We chose Merit for various reasons. We found that their customer service was excellent. The designs were fantastic and they were very passionate about what they really wanted from the display and worked with us all the way through.
We went to Merit with a basic idea and, as we saw other stands and changed as a business, the stand changed with us. I’d recommend Merit to anyone. If they want a stand that’s really going to create impact and a bit of a buzz then they’re the people go with.
With Merit, the experience of the design process was fantastic. When you work with a product that is
Merit knows how to carry the task with responsibility. They kept us up to date with an online project management system which made progress and process visible to us. The display matched our brand 100 per cent and it was exactly as we wanted. The results we see are phenomenal.
We have used Merit on a number of occasions, including some fairly large conferences. We found them helpful in terms of their deliverance and quality of work. We looked at a number of providers before we choose Merit. Their project management skills are very strong and they know their market.
We designed a stand for Peugeot focused on premium quality to represent the brand. The solution took the visitor on a journey through the exhibition stand while displaying the benefits and features of the Peugeot vehicles.